WVH® New Zealand

But this isn’t just another product launch.

It’s the next evolution in a story that started over 40 years ago, with the founder of The Wood Veneer Hub, a man named Laurence Freed, walking into his first wood veneer mill in East London, 1977.

Since that day, he’s supplied timber for Rolls-Royce dashboards, mega-yachts, and million-dollar architectural projects. And with every passing decade, one belief has guided his work:

“You don’t cut corners when you’re building something that lasts.”

Flutto™ was born from that same obsession with quality. Sculpted to feel like fine furniture for your walls. Designed to echo European minimalism creating soft waves of timber that catch the light, stir curiosity, and command attention in any room.

It’s not acoustic like Acupanel®. Because that’s not its purpose.

Flutto™ isn’t designed to hide away. It’s designed to be seen. Admired. Complimented. The kind of feature guests walk over to and run their hand along, asking, “Wait... what is this?”

We build it slow. Not because we want to, but because we have to. It’s a premium, labour-intensive process. And we won’t rush it.

If you're thinking about using Flutto™ in your home or next project, we recommend acting fast. The last time we opened it up to the public over in the UK, it sold out before most even got to see it.

Most people don't know it until they see the difference...

Their walls are the problem.

Plain and empty.

They lack positive feeling. They just sit there, neutral.

Plain walls suck the life out of a room like a vacuum with a personal vendetta against good design and the positive warmth you should feel in your space.

You’re left staring at a room that feels “meh” at best.

• You could paint them (again), but they'd still be flat.
• You could wallpaper, but we all know that ends in expensive regret and peeling edges.
• You could hire an interior designer, but unless you’ve got a spare $20k, that’s a hard pass.

So what do you do?

You stay stuck.

Settling for a space that feels fine. Not breathtaking. Not high-end. Just fine. Maybe even a little bit sad.

And let’s be real, who wants a “fine” home?

Not us.

And we're willing to bet not you either.

Not when there’s an easier way to make your space look like a million bucks (without spending it).

Because here’s what the world’s best designers already know...

The Secret to a Luxurious Room?

It’s not a $5,000 couch.

It’s not new curtains.

It’s not throw pillows in 47 shades of beige.

It’s texture, depth, and warmth.

And the fastest way to get that? Real wood paneling.

It’s why 5-star hotels, luxury homes, and architectural masterpieces all use it.

Because it instantly makes a space feel curated, expensive, and timeless.

And before you ask, no, you don’t need a team of builders or a sky-high budget to get it.

Meet Acupanel: The Viral Home Upgrade That’s Selling Out Faster Than We Can Make It

• The original acoustic wood wall panel
• Our premium range uses real wood veneer (not like cheap copycat products that use 'engineered' or 'technical' woods)
• DIY-friendly (seriously, even a 75-year-old couple installed it themselves)
• Has been used in Hilton, Marriott & SpaceX (for a reason)
• Installed in HOURS, not months.

This is the easiest way to turn your room into the designer space you’ve been dreaming about.

Zero renos. Zero drama. Zero regrets.

But here’s the thing.

There’s a Catch (Kind of).

Since going viral, we’ve sold out multiple times.

Once stock is gone, it takes WEEKS to restock due to the custom handcrafted nature of our products.

People love our products and we just can't seem to craft them fast enough to keep up with the demand.

You'd think that wall paneling would be the kind of thing that someone only buys once. But we see the same customers come back time and time again.

Just because they love the way it makes their space look and feel.

Revitalized, refreshed.

So if you’re ready to stop settling for an emotionless room and finally get a space that looks like it belongs in a luxury magazine...

Now’s the time.

Because your living room deserves better.

Shop paneling or samples below.